Source: USA Today
From tours of energy-efficient buildings to discussions about recycling rates and solar panels, universities and colleges across the country are increasingly putting on the green to attract students who are serious about environmental issues. The trend is growing at schools large and small, public and private, says Mark Orlowski, founder and executive director of the Sustainable Endowments Institute. “The schools are seeing it as a way of attracting the best students possible,” Orlowski says. In 2009, the institute’s survey, the College Sustainability Report Card, found 27% of colleges and universities were incorporating a sustainability message during the admissions and student orientation processes. The 2010 report card shows that number has increased to 69%, Orlowski says.
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